What’s the USP? They say, ‘Fare is a bi-annual print publication exploring city culture through the intersection of food, history, and community.’ If I wanted to be profoundly annoying, I’d say it was a bookazine, but as I don’t want to be profoundly annoying, let’s just say, it’s its own thing. So, not a cookbook and there’s no recipes, but if you like Cook Book Review you are probably going to be interested in Fare.
Who’s the editor? Ben Mervis is a food writer who has previously worked at Noma restaurant in Copenhagen and has worked as a researcher and industry expert with the excellent Chef’s Table documentary series on Netflix. Contributors include some of the top names in food writing, including in the latest issue, Sunday Times restaurant critic Marina O’Loughlin.
Is it great bedtime reading? It’s nothing but great bedtime reading. Each edition of the magazine takes a city as its subject and delves deep into it’s culture through a series of essays, photo-stories and illustrations. Destinations covered so far are Istanbul, Helsinki, Charleston, Seoul and, in the latest edition published July 2019, Glasgow
What will I love? It’s a beautiful object. Printed on a mix of high quality matt and gloss paper and roughly the size of a hardback novel (although the magazine itself is soft cover) it just feels great to hold and read. The art direction by Ric Bell is top class, and with roughly equal space given to word and image, there’s room for both satisfyingly long form writing and aesthetically pleasing visuals.
What won’t I like? You’ve come to Cook Book Review for the food, so in that context it’s worth underlining that Fare is not a food magazine exclusively, but the subject is dealt with comprehensively. In the Seoul issue for example, there are articles about Buddhist nun and chef Jeong Kwan (featured in an episode of Chef’s Table), Mingles restaurant, Fritz Coffee Company, budae jjigae (or army base stew), the Korean dish of ‘cold noodles’ and a photo essay on Noryangjin fish market, among others.
Should I buy it? I don’t know of any publication quite like Fare. It’s fascinating, educational, a pleasure to read and looks cool. Surely worth twelve quid (plus shipping) of anyone’s money.
Buy this magazine: Fare